RobbMc Performance is the result of the combined efforts of two engineers: Robb, a mechanical engineer, and Craig, an electrical engineer. Both worked for more than a decade at Mallory Ignition designing ignition and fuel system products. Robb also worked for Erson Cams for over a decade and for Tilton Engineering (mini-starters, clutches etc) for more than six years. Before working at Mallory Ignition, Craig worked for a major aerospace company.

Both of these guys are true gear heads. Between the two of them they have owned, modified and raced: air cooled VW's, 2.3L Fords, RX7 Mazdas, Fiat X19's, as well as AMC, Chevy, Ford, Mopar, Buick, Olds and Pontiac V8's (not to mention go carts, bar stools and cub scout cars).

Robb's daily driver is a 2008 Dodge Challenger SRT8. His weekend car (which doubles as a RobbMc test vehicle and is driven 2000+ miles per year) is a 1970 Plymouth Cuda powered by a 512 CID RB motor and equipped with a RobbMc sending unit, pressure regulator, and mini starter. Craig's daily driver is an LS1 Chevy powered RX7. He also owns a TPI V8 Chevy powered Mercedes and races a supercharged GM V6 powered RX7 in Lemons Racing.

The goal of this company is to design, manufacture and sell unique and innovative products for racing and street performance, with a focus on the less popular engines.